California-headquartered Ryder Toys is the United States’ fastest-growing electric ride-on toy company. Established in 2021, it designs and sells innovative ride-on toys and related accessories created to get kids off their smartphones and other devices and into the great outdoors. Proudly U.S.-owned and operated from the outset, all Ryder products are fully ASTM-certified.
Ryder’s team produces an ever-growing range of ride-on electric cars and trucks that promise memorable and fun experiences for the whole family. In the few short years since its launch, the company has successfully and meaningfully disrupted the existing ‘power wheels’ or ride-on toy market by adding cutting-edge parental remote controls for extra safety.
The proudly family-owned firm has also implemented elastomeric polymer tires for easy and safe off-roading, touchscreen MP4 players, and even A/C fans for many models. The result is a decidedly innovative product lineup that represents a fun and exciting way to get today’s youngsters out into the fresh air where they can enjoy childhood through new adventures.
Ryder Toys History
Ryder Toys takes tremendous pride in being one of the few children’s toy companies worldwide that remains U.S.-based. It all began in 2021 in a garage in San Diego, California. From humble beginnings, the business has rapidly grown. Family-owned and operated throughout, the leading electric ride-on toy company’s story is a testament to the American dream.
That’s the idea that every U.S. citizen should have equal opportunities to succeed and prosper through determination, initiative, and good old-fashioned hard work. The family team behind Ryder exemplifies this, taking the post-COVID business startup from scratch to becoming the nation’s fastest-growing toy company of its kind in almost no time at all.
From its base on the West Coast, its team remains committed to providing innovative, adventure-focused products. They also take full pride in offering only world-class customer service. It’s a commitment backed by the company’s unique 100% Joy Ride Promise.
Company Mission
America’s fastest-growing electric ride-on toy company first opened its doors with two simple goals. First, to shape the future by getting kids off their iPads and game consoles by inspiring them to explore the world outdoors. At the same time, the company is equally focused on promoting product-driven bonding experiences between parents and their kids.
Since its launch, Ryder has delivered ride-on electric toys to over 5,000 happy parents and kids. The company’s products encourage internet-free fun and learning by spreading smiles one volt at a time. They do so while promoting exploration, independence, spatial awareness, social interaction, and more.
All of its 12-volt and 24-volt electric ride-on toys are fully certified by the American Society for Testing and Materials. With that, they’re guaranteed to last, offering countless hours of childhood family fun.
Giving Back
All-American toy company Ryder isn’t just on a mission to shape kids’ futures and promote strong family bonds. The family-owned firm also dedicates itself to giving back to well-deserving charities, nonprofit organizations, and other good causes. Among these charities and nonprofits are C.A.T.S. and the Make-A-Wish Foundation.
C.A.T.S. serves as a resource for children with disabilities requiring adaptive equipment but whose families have limited resources. Such adaptive equipment allows children with disabilities to play with their friends and family, explore the world around them, and become more independent.
Meanwhile, the nonprofit Make-A-Wish Foundation helps fulfill the dreams of children with critical illnesses. Ryder has donated thousands of dollars worth of toys to C.A.T.S. and the Make-A-Wish Foundation while providing additional resources to these and various other good causes across the U.S. since 2021.
Find Out More
Ryder Toys cuts out the middleman by shipping its products directly to consumers. Doing so allows the company to provide the best possible prices and customer experience. Proud to be U.S.-based and operated, three warehouses across the country ensure that 95% of all orders are delivered to customers nationwide within three days.
Find out more exclusively at RyderToys.com.





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